TaylorLovett

10up.com

May 22, 2012 by Taylor Lovett

Hey guys,

I’m starting a full time job for 10up as a Web Design Engineer. Exciting! In light of the new job. I’ve decided to change up TaylorLovett.com and move the blog to the front page. Soon I am trying to completely redo this site as it has gotten a little outdated.

Internal vs. Inbound Links

March 21, 2012 by Taylor Lovett

While recently doing some SEO consultations, I noticed how most people don’t understand the importance of internal linking. Let’s go back to SEO basics for a minute so I can explain.

The goal of all search engines is to serve you with the most relevant possible websites to your searches. All search engines have a different “algorithm” for deciding which pages are most relevant. Almost all of these algorithms (Google especially) place high importance on inbound links. This means the more sites linking to your site the better. The most valuable thing you can have is an inbound link from a site serving content relevant to yours. For example since my site has articles on SEO, a useful inbound link would be one from seoengine.com.

“Inbound links are like other sites voting for your content and telling search engines what your content is about.”

On the other hand, internal links are like letting search engines know about your content and voting for it. This is extremely important! Internal links signal search engines that your pages exist and are important.

Internal links are also important because your links carry authority. What do I mean when I say your links carry authority? Well, let’s say my homepage taylorlovett.com is a Google PageRank 6 (which it actually is). That means all links on my homepage carry the authority of PageRank 6. So links on my homepage carry more authority than links on some obscure page of my website that has PageRank 1. But by linking my homepage to that obscure page, I am, in a sense, telling search engines that obscure page should have more authority. Therefore my homepage should contain links to the rest of my website to spread around the “authority”.

Does that make sense? I hope it does. If not, feel free to email me with any questions.

66% Website SEO Analysis Promotion (Limited Time Offer)

February 19, 2012 by Taylor Lovett

Hey guys, we are holding a special promotion for the next 30 days. In an attempt to build our Twitter community, we will be giving out Website SEO Analysis’ at 66% of the regular price for everyone who follows us on Twitter for the next 30 days. This is a GREAT offer. To be eligible for this offer, you MUST follow tlovett12 on twitter.

Limited Time Offer Includes

  • Your site’s most and least effective keywords: this will help you learn what keywords you should be trying to work in to your site and what keywords you shouldn’t. Targeting your site for the correct keywords is critical to search engine success.
  • Your site’s link effectiveness: how effective are your site’s links? Are you using search engine friendly URLs? Does your site have any broken links? Are you not linking enough to interal pages? Are you linking to too many externa; pages? How is your site’s link flow in general? This is very important to search engine ranking. We will identify and provide correction information on any link flow issues.
  • META tag analysis: do you know what META tags are? Are you using them correctly? The first thing we do when search engine optimizing a site is redo all the META tags. This will help you perform better on all your relevant searches.
  • HTML code analysis: did you know bad code can hurt your search engine ranking? We will identify all coding errors on your website.
  • Image analysis: there are right and wrong ways to use images on your website. Making proper use of the image ALT tag is very important. It is also important to make sure your website isn’t using too many images.
  • Load time analysis: if your site is loading too slowly, you might lose business. We will tell you if your website is not loading fast enough.

Price: $300 $100 (Remember this is a LIMITED TIME OFFER)

TaylorLovett.com is in high demand for search engine optimization. In fact TaylorLovett.com is a PR6 so you can tell we know what we are talking about. Take advantage of this offer now. Even if you feel like your site has a good handle on SEO, this is still a great opportunity to learn some new strategies. This offer is first come first server so take advantage of this offer now! Sign up by filling out the form below. Remember your must follow tlovett12 on twitter to be eligible.

[customcontact form=7]

Categories: Washington DC SEO,

SEO Friendly Images WordPress Plugin

February 16, 2012 by Taylor Lovett

Hey guys, I wanted to let you know about a plugin I just started using. It’s called SEO Friendly Images.

SEO Friendly Images accomplishes a few tasks that will save you time, improve your HTML code, and ultimately add SEO value to your website. The plugin automatically adds alt and title attributes to all your images (unless they already have them). This provides substantial SEO value because it allows you to add more keywords throughout your website.

  • The alt attribute is important part of search engine optimization. It describes your images to search engines and when a user searches for a certain image this is a key determining factor for a match.
  • The title attribute plays a lesser role but is important for visitors as this text will automatically appear in the tooltip when a visitor hovers their mouse over the image.

By adding alt and title attributes to all images, the plugin in turn makes your images W3C compliment (this means your code is valid which is important to Google). This plugin is extremely easy to configure and I’ve added this plugin to all my websites. I recommend everyone does the same.

Download the Plugin

Critical Landing Page Software to Make You Money

December 22, 2011 by Taylor Lovett

If you’ve read any of my earlier posts on landing pages, you know the importance of utilizing landing pages in your online sales efforts. Every successful internet marketer I’ve ever talked to has told me that landing pages are absolutely critical in generating sales and/or leads.

Making landing pages from scratch is time consuming. If you aren’t a web designer who is proficient in HTML, creating a professional web page is almost impossible. Why waste time and money creating individual landing pages when you can have a WordPress plugin automatically create them for you? Let me introduce you to the MaxLanding plugin for WordPress.

Features:

  • Works with any WordPress theme
  • 12 landing page templates
  • Fully customizable with plenty of easy-to-use options
  • Includes clickthrough and lead generation templates
  • Options for embedded video and product images
  • Create unlimited number of landing pages
  • 1-click copy of an existing landing page
  • No need to know HTML or to edit code files
  • All landing pages come Search Engine Optimized

MaxLanding allows you to automatically create landing pages in WordPress. The plugin is extremely customizable. You can create 1 click-through and 2 click-through landing pages with ease. MaxLanding is proven to increase the amount of sales generated by landing pages. Also since this plugin works with WordPress, you can easily hook up your landing pages to Google Analytics so you can view minute-by-minute stats of your visitors!

I recommend that you definitely give this plugin a try. You have nothing to lose. It’s cheap and if you don’t like it, there is a 30-day money back guarantee.

Download MaxLanding WordPress Plugin

Landing Pages: What Are They and When You Should Use Them?

August 16, 2011 by Taylor Lovett

There is a lot of talk today among bloggers and internet marketers about “landing pages” or “sales pages”. You might have heard people talking about how useful they are in generating new prospects for your business. I can tell you this is absolutely true but only if the landing pages are created and used correctly.

What is a landing page:
A landing page is simple a page that a visitor lands on after clicking a link. It could be your homepage. More often than not a landing page is the page that a user arrives at after clicking an advertisement.

When to use a landing page and why they are extremely important:
Suppose I have an advertisement link on webdevelopers.com. The link text reads “Free SEO Report”. Most amateurs would have this link point to their homepage. The smart move would be to create a special landing page on my site that is completely separated from the rest of the site. The landing page would be targeted specifically for the link “Free SEO Report”. That means the landing page would probably have a header that reads just that, Free SEO Report. Using a targeted landing page for your advertisements (especially for PPC ads) dramatically increases the amount of new prospects or conversions you will receive per ad click.